FROM INSPIRATION
TO ACTION
The Log & Timber Home Academy helps future homeowners navigate the process of planning, designing, financing, and building a custom wood home. Learn from industry professionals and gain the confidence to move forward with your project.
WHY ATTEND
Take The Guesswork Out Of Building
Building a custom log or timber home involves hundreds of decisions. The Academy helps you understand the process, avoid common mistakes, and move forward with confidence.
Build With Confidence
Understand the steps involved in planning, designing, and building a custom wood home.
Avoid Costly Mistakes
Learn what to avoid before selecting land, floor plans, builders, or home packages.
Get Answers
Ask questions directly to experienced industry professionals and receive practical guidance.
Compare Your Options
Explore log, timber frame, hybrid, and SIP building systems to determine what best fits your goals.
What You'll Learn
Everything You Need To Build
Every Academy session is designed to help you make smarter decisions before you spend money. You’ll leave with a clearer understanding of the building process and the confidence to move your project forward.
- Choosing the Right Builder
- Selecting the Right Building Site
- Budgeting & Financing
- Log vs. Timber Frame Homes
- Understanding Home Packages
- Designing Your Floor Plan
- The Building Timeline
- Energy Efficiency & SIPs
- Maintenance & Ownership
- Questions to Ask Before Building
ACADEMY PANEL
Meet the Experts
Every Academy is hosted by Eric Johnson and features a panel of experienced industry professionals. While the experts vary by location, each Academy brings together trusted professionals who are there to answer your questions, share real-world insights, and help you make informed decisions throughout your building journey.
Academy Host
Eric Johnson leads the Academy, facilitates the panel discussion, and ensures attendees leave with practical answers and a clear path forward.
Log & Timber Professional
Learn directly from experienced manufacturers and industry professionals about home packages, materials, design options, and building systems.
Builder / Contractor
Gain practical insights into budgeting, construction methods, scheduling, and what to expect throughout the building process.
Industry Expert
Depending on the location, you’ll also hear from lenders, architects, designers, wood care experts, or other professionals who can answer your specific questions.
COMMON QUESTIONS
Frequently Asked Questions
Have questions about the Academy? Here are a few things future attendees often want to know before they reserve their seat.
Who should attend the Log & Timber Home Academy?
The Academy is designed for anyone planning a log or timber frame home. Whether you’re just getting started, already own land, or are ready to choose a builder, you’ll leave with practical knowledge and the confidence to make informed decisions.
What's included with my Academy registration?
Your registration includes:
- Admission to the Log & Timber Home Design-Build EXPO
- A continental breakfast
- A 2½-hour Academy led by Eric Johnson and industry professionals
- Interactive Q&A with the expert panel
- A Lifetime Pass to attend future EXPOs at no additional admission cost
When does the Academy begin?
Saturdays- Registration opens at 8:30 AM, with a continental breakfast available before the program begins.
The Academy runs from 9:00 AM to 11:30 AM, giving you plenty of time afterward to explore the Expo and meet exhibitors.
How much does the Academy cost?
- $75 per couple
- $50 for an individual
- Additional guests: $25 each
Your Academy registration also includes admission to the Expo, making it an exceptional value for anyone planning a custom wood home.
Will I be able to ask questions?
Absolutely. Questions are encouraged throughout the Academy. You’ll also participate in an interactive panel discussion where you can get answers directly from builders, manufacturers, designers, lenders, and other industry professionals.
Is the Academy different from the Expo?
Yes. The Academy provides structured education to help you understand the building process before you begin. The Expo complements that experience by giving you the opportunity to meet leading log and timber home companies, compare products, and continue conversations with the experts after the Academy concludes.
READY TO BUILD SMARTER?
Reserve Your Spot at the Log & Timber Home Academy
One morning of expert guidance can save you months of research—and potentially thousands of dollars in costly mistakes.
COUPLE
$75
Includes 2 Attendees
INDIVIDUAL
$50
Single Attendee
ADDITIONAL
$25
Additional Guest
Expo Admission Included
Continental Breakfast Included
Lifetime Pass to Future Expos
Registration opens at 8:30 AM • Academy begins promptly at 9:00 AM
Seating is limited to help keep the Academy interactive and ensure every attendee has the opportunity to ask questions.